Networking has a bad image. Just say the word, and it most people think of a bunch of strangers having meaningless conversations, exchanging business card, and moving on to the next stranger. But networking is all about relationships – meaningful relationships. In his book, Never Eat Alone, Keith Ferrazzi urges readers to think about connecting, rather than networking. Here’s how he defines connecting: “sharing my knowledge and resources, time and energy, friends and associates, and empathy and compassion in a continual effort to provide value to others, while coincidentally increasing my own.” I like that advice, especially from an introvert’s point of view. Connecting sounds more meaningful - and it’s definitely not quite a scary as networking.
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